Where would we be without filters! Filters are one of those hidden things without which nothing would work. Nearly everything is filtered, like gas, hydraulic fluid, water, oil, and that’s only in a car. We were making a banner for a website, so the goal was to be about filters, but also to be a little dramatic to catch your eye.
There is a misguided belief that photography for web should be less expensive. This might be the case if photographers charged by the pixel. The value of an image is not determined by it’s resolution. The value of a photograph is determined by it’s ability to tell a story, communicate an idea, and grab your attention. As always I am interested in your thoughts and comments.